Posted Mon Oct 10, 2016 at 08:00 AM PDT by Steven Cohen
Three new Roku Ultra HD TV models have been released.
Hitachi has announced the launch of its first crop of Roku Ultra HD TV models. The lineup includes The 55 inch class 55R7 (MSRP $599), the 65 inch class 65R8 (MSRP $999), and the 50 inch class 50R8 (MSRP $499).
"At Hitachi, we have always focused on ensuring our televisions deliver exceptional quality and performance to our customers. With our new smart TV lineup, we know it is absolutely critical to deliver a tremendous user experience, as well," said Bill Whalen, Director of Product Development, Hitachi America, Ltd., Digital Media Division. "The fusion of the Roku OS into our television lineup enables us to deliver one of the best smart TV experiences in the industry."
The new Hitachi Roku Ultra HD TVs feature quad-core processors and 2160p panels. In addition, the TVs all use the intuitive Roku OS smart TV platform, giving customers easy access to a variety of apps and streaming services, including more than 3,500 streaming channels with 350,000+ movies and TV episodes, and the 4K Spotlight channel with curated 4K content. Likewise, the Roku OS offers a simple, personalized home screen, along with powerful search and discovery features.
"Hitachi has incredible brand power and is recognized by consumers for making great TVs," said Chas Smith, SVP and general manager Roku TV & Players. "With the Roku OS delivering a simple way to access a ton of content and Hitachi’s meticulous attention to quality and performance, consumers will really love these beautiful 4K Roku TVs."
Hitachi's 55 inch 55R7 (MSRP $599) will be available at Sam's Club locations in early October. Meanwhile, the 65 inch 65R8 (MSRP $999) and 50 inch 50R8 (MSRP $499) models will hit stores soon after.
See what people are saying about this story in our forums area, or check out other recent discussions.
The latest news on all things 4K Ultra HD, blu-ray and Gear.