F.Y.E Tests In-Store Movie Rental Kiosks

Two California based stores have kiosks set up that offer DVDs and Blu-rays before Redbox gets them.

One way to succeed in business is to innovate and break through boundaries and do something that no one thought could be done. That's what Redbox did with their kiosks. Another way, and this is the f.y.e. route, is to model yourself after someone else successful.

The retail chain with 440 stores nationwide is testing out the idea of rental kiosks in two new stores in Torrence and Glendale, California. You can rent new releases the day they're available for sale and then return them to the kiosk or drop them in the store's night drop box.

Pricing is set at $1 a day for everything in the kiosk including new releases and, you'll be happy to hear, Blu-rays.

Source: Home Media Magazine